Video Showcases J+J’s Innovative and Environmentally Responsible Spirit

J+J Flooring Group has received three awards this year for its inspiring “Ingenuity. Every Day.” video.  The three awards come from the Hermes Creative Awards, the Telly Awards and the AVA Digital Awards.  The company was named a Gold Winner in the corporate image category for the Hermes Creative Awards and AVA Digital Awards.  It received a Silver Award in the online video category for corporate sustainability, and two Bronze Awards in the film/video (non-broadcast) category – one for corporate image and one for corporate sustainability – from the Telly Award.

Developed for commercial designers, architects and all other stakeholders that come in contact with the company, the video provides a thoughtful look at the company’s rich history of innovation and how that innovative spirit is part of the organization’s ethos today.  It can be seen at J+J’s website:http://www.jjflooringgroup.com/sustainability/.

“We believe we’ve created a unique culture at J+J that encourages creativity and risk taking to solve complex technical challenges. I’m proud of our accomplishments and we’re constantly looking for ways to more effectively share our story.  This video does that and I’m thrilled that it is being recognized,” said J+J Flooring Group’s President & CEO David Jolly.

Integrating shots of Dalton’s natural surrounding beauty and J+J’s state-of-the-art manufacturing facility, leaders from across the company talk about the collaborative and holistic approach they take to their work today and what it means for future generations.  The four-minute video allows viewers to gain a more personal connection to the company and the dedicated employees of J+J. Along the way, viewers see some of J+J’s innovations at work and how they are contributing to a better, more sustainable planet.  This includes the company’s leading green products– such as Kinetex and Paradigm Shift – and its environmentally responsible Aquafinity program, a water purification system that recycles 15 million gallons of water each year.

All three award programs received thousands of entries from across the world.
The Hermes Creative Award was developed for creative professionals involved in the concept, writing and design of traditional and emerging media.
The AVA Awards recognize outstanding achievement by creative professionals involved in the concept, direction, design and production of media that is part of the evolution of digital communication.  The Telly Awards is the premier award honoring the finest film and video productions, groundbreaking web commercials, videos and films, and outstanding local, regional, and cable TV commercials and programs.

J+J Flooring Group partnered with Moto Films of New York to produce the video.

For information, visit jj-invision.com or call 800-241-4586.

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About the Hermes Creative Awards
Hermes Creative Awards is administered and judged by the Association of Marketing and Communication Professionals (www.amcpros.com). The international organization consists of several thousand marketing, communication, advertising, public relations, media production and free-lance professionals. AMCP oversees awards and recognition programs, provides judges and rewards outstanding achievement and service to the profession. As part of its mission, AMCP fosters and supports the efforts of creative professionals who contribute their unique talents to public service and charitable organizations. Judges are industry professionals who look for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry.

About the AVA Digital Awards
AVA Digital Awards is sponsored and judged by the Association of Marketing and Communication Professionals (AMCP). The international organization consists of several thousand production, marketing, communication, advertising, public relations and freelance professionals. AMCP administers recognition programs; provides judges and rewards outstanding achievement and service to the profession. As part of its mission, AMCP fosters and supports the efforts of creative professionals who contribute their unique talents to public service and charitable organizations. Judges are industry professionals who look for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry.

About the Telly Awards
The Telly Awards was founded in 1978 to honor excellence in local, regional and cable TV commercials. Non-broadcast video and TV program categories were soon added. Today, the Telly is one of the most sought-after awards by industry leaders, from large international firms to local production companies and ad agencies. With the quality of non-broadcast productions, traditional local & cable television commercials and programming on the rise, along with the world of online video continuing to rapidly evolve, we are excited to see this year’s class of entries.