Welcome to Shift, a series of exploratory concepts from J+J Flooring Group. Each edition will shift perspectives to provide new ideas in the application of commercial floor covering.
— VOLUME4 —
This volume of Shift takes on Journey: a wandering exploration—a pilgrimage in search of answers. Here, pattern pursues a certain texture, tone meets its intended color, and movement guides ever-fated emotions towards our journey’s end — a destiny that awaits our imminent arrival.
— VOLUME 3 —
This volume of Shift takes on Simpatico: the quiet moment when the unknown becomes the trusted familiar. Here, harmony springs from unexpected pairings of pattern and texture, tone and color, movement and emotion, like the unspoken, yet shared experience, of a stranger turned friend.
— VOLUME 2 —
This volume of Shift takes on Hyperbole: inspiration of perfect overstatements, extravagance of pattern and texture, tone and color, movement and emotion. Over and over, it asks and answers a simple question: is too much ever too much?
— VOLUME 1 —
Welcome to the debut volume of Shift, whether shifting highlights, variations in exposure or a transfer of focus, we hope this issue will inspire you to think of the floor as a canvas and an opportunity to create a unique design statement for your next project.